The Best Underrated Tools for Online Businesses

Underrated Pearls - The Tools You Should Know

Lenso.ai Image Search

Ever considered reverse image search crucial for your company? Read this to learn why this cheap and simple tool might be a game-changer for your small business!

What is reverse image search?

Reverse Image Search is a tool that finds similar images for any photo uploaded by the user. Tools like lenso.ai take it a step further, finding photos of people by using face search, looking for places all around the world, and detecting copies of images.

How can lenso.ai reverse image search be used to grow your business?

Lenso.ai is the best tool for detecting copyright violations. With lenso.ai image search, it’s easy to find copies of photos online. How exactly can this help your company?

• Copyright violation detection - catch copyright violations and find where your company’s images are used online. Especially for digital creators, sellers and photographers, this can be a game-changer that can save thousands of dollars with no extra costs.
• The usage of logos - find where your logo, brand images and photos your company owns are used online and track it to see where your company is mentioned online. This can also help avoid other companies trying to impersonate you and mislead your customers. If you’re just starting out or want a fresh look, try using an AI logo maker to whip up a cool, professional logo in minutes.
• Track the use of your photos online - if you run an online store, finding the copies of your photos online is crucial to protect yourself from dropshippers and scammers stealing the images of your products.

How to use lenso.ai to your advantage?

Set up alerts

Set up alerts on lenso to receive email notifications whenever someone uses your photo online.

1. Go to lenso.ai
2. Upload the image you’d like to set alert for
3. Click on the alert icon. On your phone, you can find it by scrolling to the bottom of the page.
4. Save the alert name.

You need an account to set up alerts, but you can set up to 3 alerts for free!

Find websites that steal your photos

Make a search with lenso.ai and click on the image that you think violates your copyright. Unlock the source and find out who uses your images without your knowledge.

Miro

Use Miro - a free whiteboard tool to share ideas with your team simply, quickly and remotely! Draw, make sticky notes, write text, upload PDF files, even from Google Drive.

With Miro, you will be able to:

• Collaborate easily
• Improve the flow in your team
• Brainstorm remotely
• Draw, present, and work together on any project

Watch for a Miro promo code to unlock even more features and collaboration possibilities for your team.

Freepik AI Suite

Need professional-looking visuals without hiring a designer? Freepik AI Suite might just be the most overlooked content creation tool for online businesses!

What is Freepik AI Suite?

Freepik AI Suite is an all-in-one creative platform that combines AI image generation, smart editing, mockups, and ready-to-use templates. It allows anyone, from solo entrepreneurs to growing teams, to create high-quality visual content in minutes, no design experience required.

How can Freepik AI Suite be used to grow your business?

Freepik AI Suite is perfect for businesses that want to stand out online without burning through resources. From social media graphics to product mockups, it covers every visual need. Here’s how it can help your business:

• Create marketing visuals fast – Generate eye-catching images and ads for social media, blogs, and landing pages in a fraction of the time.
• Professional product mockups – Showcase your products in realistic, high-quality mockups without expensive photoshoots.
• Consistent branding – Use templates and editing tools to keep your designs on-brand, ensuring a polished and professional look across platforms.
• Save time and money – Cut out the need for outsourcing design work, while still delivering visuals that compete with big-budget brands.

For online businesses, Freepik AI Suite is more than just a design helper, it’s a growth accelerator that makes your brand look bigger, sharper, and more professional.

To further enhance your online visibility, consider partnering with a link building agency Novo for SaaS that helps SaaS companies grow their authority and organic reach through high-quality backlinks.

HeyGen – the most realistic AI video generator for marketing

HeyGen is a powerful AI video generator that helps marketers create professional videos without cameras, studios, or editing software. Whether you’re launching a new product, recording personalized sales messages, or creating training content for your audience, HeyGen turns simple scripts into high-quality videos using realistic AI avatars.

With support for 175+ languages, voice cloning, and brand-ready templates, marketers can create consistent, on-brand video content in minutes. It’s especially useful for teams that want to scale their video output without adding production costs.

HeyGen is an excellent choice for businesses needing polished, presenter-style videos for marketing campaigns, landing pages, newsletters, or social media, all generated instantly.

Startup Stash

Visit Startup Stash and look for novelties for your business! This website offers a variety of tools for startups, small businesses, single entrepreneurs and more.

Split into categories and often verified by the Startup Stash team, these websites are often free and easy to use for every small business.

Slideshare, Pinterest and more!

Share your presentations and resources on file sharing platforms.

• Use Slideshare to share your presentations with the world! Post them on Linkedin and use Canva to transform them into a video and share them on YouTube.
• Upload your photos to Pinterest to gain reach - especially if you’re selling clothes, home appliances and other physical products.

The Basic Tools Every Online Business Needs

Before you start with novelties, make sure you have the basics covered. Here are some tools that every business needs to consider.

• Marketing Platforms - websites like Google Ads, Ahrefs, Mailchimp, offer a great solution for online marketing. Simple analytics, page ratings, email marketing - all of that is crucial when trying to run and market digital businesses.
• Payment Gateways - when setting up a page, it’s always important to set up a payment gateway that’s simple and reliable. Whether you choose platforms everyone knows, such as PayPal, or platforms that have been on the market for years and simplified their flow, like Stripe or Paddle, it’s important to choose the tool that brings the most conversions. For businesses or nonprofits looking to collect donations easily via Stripe, this guide offers a simple walkthrough for setting up effective Stripe donation flows.
• Conversion Optimization Tools - Any online business can benefit from improved conversion rates, but achieving this isn't always simple. FooConvert changes this. For WordPress websites FooConvert offers a simple way to implement conversion elements (like bars, popups and flyouts) on any page, helping to increase engagement and boost conversions.
• Analytics and Reporting Tools - Google Analytics and Bing Webmaster tools are two free options that every business should use. Moreover, platforms like Similarweb or Semrush provide additional data that helps with managing your SEO and website performance.
• Content Creation - Free tools like Canva or Figma are a great way to create graphics, websites, or even short videos for marketing. Use them to maximize your conversions and create a user-friendly environment on your page. When working with PDF documents, it’s often helpful to manage them efficiently without extra software. You can easily split and rearrange PDF files with SmallPDF to organize your materials before uploading or sharing them. You can also design professional custom envelopes to match your brand’s identity, perfect for sending branded mail, invitations, or client thank-you notes that make a memorable impression. You can also design professional custom envelopes to match your brand’s identity, perfect for sending branded mail, invitations, or client thank-you notes that make a memorable impression. In addition, platforms like VEED offer AI tools such as an AI video generator, AI voice generator, and an add text to video tool - perfect for making engaging content quickly and professionally. Additionally, as more professionals shift to remote or hybrid networking, having something like a QR code for digital business card has become a practical way to share contact info instantly. QR codes can also be added to your emails, landing pages, or print materials to drive traffic and boost engagement. If you're working with AI-generated copy, you may want to run them through an AI humanizer to make sure they sound natural and connect better with your audience. For students focusing on their writing tasks, a service to write my essay for students can help you efficiently manage your academic assignments while you focus on content creation.

Try out lenso.ai’s extension to find images from your browser!

We hope these tools will help you in improving your workflow and growing your company with ease! Let us know if you use them by sharing this post on social media.