Best AI marketing tools every business should use in 2025

How can AI help you with your marketing and business strategy?

Improve your marketing in 2025: Top 6 Best Marketing Tools

First of all, AI marketing tools can save you and your business a lot of time. Beyond that, they can also help with:

• Strategy planning
• Inspiration research
• SEO optimization
• Brand monitoring
• Boosting creativity
• Process automation

Remember! Of course, AI should be used carefully, more as an assistant than as a full replacement for humans, since it can still make mistakes. And in business, mistakes can be costly.

Best AI marketing tools in 2025

Here’s a list of the best AI marketing tools - more specialized and less mainstream than the ones you probably already know, like ChatGPT or Grammarly (if you’re not using them yet, you should!).

Here’s a shortlist of the best AI marketing tools:

Now, let’s take a closer look at these tools:

1. Lenso.ai - the best AI marketing tool

Lenso.ai, as an AI-powered reverse image search and copyright monitoring tool, can be a great solution for any brand. It helps track whether your logo or copyrighted images have been used or misused elsewhere.

Thanks to advanced AI technology, you can see exactly where duplicates of your images or logos appear online and on which websites. With lenso’s free alerts, you’ll stay up to date on any new mentions or potential misuse of your brand images.

Beyond copyright monitoring, reverse image search is also a powerful tool for inspiration. You can explore similar or related assets, see how competitors are using different images, and analyze their performance.

AI Reverse Image Search for marketing

2. SurferSEO

SurferSEO can help you optimize SEO on your platform. The tool allows you to analyze your existing content, create new content, and explore how your competitors are ranking for similar keywords.

Recently, they also improved their tool to enable building SEO strategies within chatbots and other AI-related chat platforms.

3. SearchPie: SEO, Speed & Schema

SearchPie: SEO, Speed & Schema is an AI-powered SEO tool built for Shopify merchants. It auto-generates SEO-friendly titles, descriptions, and on-page content to improve your store’s rankings and product visibility. It can also compress images without losing quality, helping your site stay fast and user-friendly.

Need to fix SEO problems? Meet SearchPie, your best all-in-one SEO solution!

4. Copy.ai

Copy.ai is excellent for helping you create content, especially product headlines and descriptions. It can also assist with generating ideas for social media posts.

Additionally, it offers a workflow feature that automates certain processes. With AI agents involved, it makes managing content creation and marketing tasks much easier.

5. Brand24

Brand24 is one of the largest brand monitoring tools available online. It gathers information about your brand from across the internet, keeping you up to date on exactly where and how someone has mentioned your brand or business name.

It also provides a statistics dashboard, allowing you to better understand your brand awareness across the web.

6. Powtoon.com

Powtoon is a leading platform for creating professional, eye-catching videos and presentations in minutes. Its intuitive tools and ready-made templates make content creation effortless. With its powerful AI video generator, you can instantly transform your ideas or scripts into engaging animated videos, perfect for marketing campaigns, educational projects, or social media storytelling.

7. Mymap.ai

Mymap.ai is a powerful AI tool for visualization. With it, you can create marketing moodboards, flowcharts, roadmaps, and presentations - all with AI assistance, so no technical or design skills are required.

8. Crayo.ai

Crayo.ai is an ideal AI tool for anyone looking to create content for Instagram, TikTok, or YouTube. With its short video creation feature, you can easily produce and edit your videos for social media.

All you need to do is record a video and upload it to the platform, then add subtitles, which is essential since many users watch videos without sound, and your video is ready to share.

9. Chatfuel

Chatfuel is an AI tool that can be extremely helpful for social media creators. It provides automated chatbots that can be integrated with your Instagram or Facebook page, or even with your WhatsApp chat number.

With Chatfuel, you can respond to basic user queries from around the world 24/7, helping your potential and current clients feel well taken care of.

10. Logodesign.net’s Social Header Creator

The social media header creator by Logodesign.net lets you create on-brand banners for Facebook, Twitter (X), LinkedIn, and YouTube. It has a drag-and-drop editor that allows you to add your logo, customize fonts, colors, or graphics to match your brand.

The tool is quite user-friendly and allows people to set up their social media profiles in a short time.

11. Albert.ai

Albert.ai is an AI-powered ad assistant that can be integrated with any advertising platform, such as Google or Meta. It automatically optimizes your campaigns across multiple channels, saving you time and boosting your paid conversions.

12. Asana

Asana is a project management tool that helps coordinate your team’s work. With its embedded AI, it can automatically analyze requests, assign them to the right team members, and even create basic drafts.